INSY 339. Digital Consulting.

Credits: 3
Offered by: Management (Desautels Faculty Management)
Terms offered: Winter 2026
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Description

Developing a digital technology consulting practice by exploring the right sequence of phases: entry and scoping of technology, contracting, diagnosis and data collection, managing resistance and feedback, effective technology implementation. Case studies on big data analytics, user experience and e-commerce.
  • Prerequisite: MGCR 331

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